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<\/a>\nThe 3,430-square-foot Colony Castle will feature a double drive-thru with both canopy and patio seating, offering guests multiple ways to enjoy their Sliders. The new location is expected to create 70 jobs for local residents, reinforcing White Castle\u2019s long-standing commitment to community growth and opportunity.<\/p>
\nWhite Castle leaders joining today\u2019s ceremony include Chief Marketing Officer Jamie Richardson, Chief People Officer John Kelley, Corporate Relations Manager Erin Shannon, Senior Vice President of Restaurant Operations and Operation Services Chris Shaffery, and Vice President of Restaurant Operations Mike Guinan. Kelley and Shannon are fourth-generation members of White Castle\u2019s founding family. They were joined by The Colony Mayor Richard Boyer, elected officials, development partners and no shortage of enthusiastic Cravers ready to welcome the brand to North Texas.<\/p>
\nTrue to form, White Castle marked the occasion with the signature move reserved for only the most special of milestones: a ceremonial \u201csprinkling of the onions\u201d on the very spot where a future grill will one day sizzle.<\/p>
\n\u201cAs a family owned business, we\u2019ve wanted to get to Texas for a long time, and today we\u2019re making it official. The Crave is here to stay,\u201d said Chief Marketing Officer Jamie Richardson. \u201cGrandscape in The Colony is exactly the kind of community we love being a part of, and we can\u2019t wait to start serving hot, tasty Sliders to our newest Cravers in the Lone Star State.\u201d<\/p>
\n\u201cThis is a brand people love, and we're excited to see that kind of enthusiasm come to The Colony,\u201d said Richard Boyer, the mayor of The Colony. \u201cWe know our residents have been waiting for this, and we can't think of a better place for White Castle to call home.\u201d<\/p>
\nToday\u2019s groundbreaking marks the beginning of a new chapter for White Castle. One that\u2019s 105 years in the making. The Colony Castle will carry on the brand\u2019s storied tradition of crafting hot, tasty Sliders and creating the kind of craveable moments that keep fans coming back generation after generation.<\/p>
\nAbout White Castle\u00ae<\/b><\/p>
\nWhite Castle, America\u2019s first fast-food hamburger chain, has been making hot and tasty Sliders since 1921. Based in Columbus, Ohio, the family-owned business owns and operates 336 restaurants as well as a retail division providing its famous fare in freezer aisles of retail stores nationwide. As part of its commitment to offering the highest quality products, White Castle owns and operates its own Slider Provider meat plants, bakeries and frozen-Slider retail plants. White Castle has earned numerous accolades, including Time magazine\u2019s \u201cMost Influential Burger of All Time\u201d (2014, The Original Slider\u00ae) and Thrillist\u2019s \u201cBest Plant-Based Fast-Food Burger\u201d (2019, Impossible\u2122 Slider). The company was also named one of Fast Company\u2019s \u201c10 Most Innovative Dining Companies\u201d (2021). For more information on White Castle and how to Follow Your Crave, visit whitecastle.com<\/a>.<\/p> \nEditor\u2019s note:<\/b> Download media assets here<\/a>.<\/p> \nMedia Contacts:<\/b> \nKerelle Sampson, Werth PR\n