{"id":24656,"date":"2026-06-23T13:00:00","date_gmt":"2026-06-23T11:00:00","guid":{"rendered":"http:\/\/stocks-future.com\/?guid=e0e949c8cbabceb6dab493cf84d18091"},"modified":"2026-06-23T13:00:00","modified_gmt":"2026-06-23T11:00:00","slug":"infobip-and-digitas-middle-east-sign-expansion-of-their-strategic-partnership-to-power-ai-driven-customer-engagement-for-global-brands","status":"publish","type":"post","link":"https:\/\/stocks-future.com\/?p=24656","title":{"rendered":"Infobip and Digitas Middle East Sign Expansion of Their Strategic Partnership to Power AI-Driven Customer Engagement for Global Brands"},"content":{"rendered":"

VODNJAN, Croatia--(BUSINESS WIRE)--The global AI-first cloud communications platform Infobip, today announced a partnership with Digitas, the Marketing Transformation arm of the Publicis Groupe, the world's foremost communications agency holding group.<\/p><\/a><\/a>

\nUnder the partnership, Infobip and Digitas ME will build a joint service practice around the Infobip AgentOS platform, bringing together Infobip's enterprise communications infrastructure and Publicis Groupe\u2019s deep capabilities in data, AI, customer experience strategy, and media transformation. The partnership is supported by a global framework agreement with the roll out starting across MENA and APAC initially.<\/p>

\nThe collaboration addresses a growing need: bringing together marketing transformation, AI-driven personalisation, and real-time business messaging into a single, coherent customer experience. Where Publicis Groupe shapes how global brands engage their customers, across media, data, loyalty, and commerce, Infobip provides the communication infrastructure to make those engagements happen at scale, across every channel, in real time.<\/p>

\nAnalyst firm Forrester highlights that \u201cAI agent adoption intent is high: 88% of decision-makers at director level and above at B2B enterprises report that they\u2019re adopting or planning to adopt AI agents, according to Forrester\u2019s State Of Customer Obsession Survey, 2025.\u201d1<\/sup><\/p>

\nKareem Monem, CEO of Digitas Middle East & Turkey, said:<\/b> \u201cThrough the partnership, Digitas ME will build a dedicated practice of certified Infobip specialists, embed Infobip AgentOS capabilities into client engagement programs, and co-develop go-to-market solutions that combine Publicis' data and creative capabilities with Infobip's real-time communications and AI platform.\"<\/i><\/p>

\nKre\u0161o \u017dmak, Chief Innovation Officer at Infobip, said: <\/b>\u201cThis collaboration highlights the power of partnership. By co\u2011creating solutions with our partners at Publicis Groupe and leveraging AI at scale, we\u2019re helping companies transform customer engagement and achieve measurable business impact globally.\u201d<\/i><\/p>

\n1<\/sup> Source: \u201cAlign AI Agent Use Cases With Strategic Marketing Initiatives To Accelerate The Revenue Engine,\u201d published 9 February 2026.<\/p>

\nAbout Infobip<\/b><\/p>

\nInfobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation. Through a single, natively built platform, Infobip delivers omnichannel engagement, identity, user authentication and contact centre solutions that help businesses and partners overcome the complexity of consumer communications while driving growth and increasing customer loyalty. Infobip is focused on enabling and accelerating AI adoption as it continues its transformation into an AI-first company. Infobip\u2019s technology has the capacity to reach over seven billion mobile devices in 6 continents connected to 10k+ connections of which 800+ are direct operator connections. The company was established in 2006 and is led by its co-founders, CEO Silvio Kuti\u0107 and CTO Izabel Jeleni\u0107.<\/p> Contacts<\/b>

\nMedia Contact:<\/b>Marcelo Nahime\nmarcelo.nahime@infobip.com<\/a>\nBojana Mandi\u0107\nbojana.mandic1@infobip.com<\/a><\/p>","protected":false},"excerpt":{"rendered":"

VODNJAN, Croatia–(BUSINESS WIRE)–The global AI-first cloud communications platform Infobip, today announced a partnership with Digitas, the Marketing Transformation arm of the Publicis Groupe, the world’s foremost communications agency holding group….<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-24656","post","type-post","status-publish","format-standard","hentry","category-infos-businesswire"],"_links":{"self":[{"href":"https:\/\/stocks-future.com\/index.php?rest_route=\/wp\/v2\/posts\/24656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stocks-future.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stocks-future.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stocks-future.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stocks-future.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=24656"}],"version-history":[{"count":1,"href":"https:\/\/stocks-future.com\/index.php?rest_route=\/wp\/v2\/posts\/24656\/revisions"}],"predecessor-version":[{"id":24657,"href":"https:\/\/stocks-future.com\/index.php?rest_route=\/wp\/v2\/posts\/24656\/revisions\/24657"}],"wp:attachment":[{"href":"https:\/\/stocks-future.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=24656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stocks-future.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=24656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stocks-future.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=24656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}