\nThe transaction confirms the Company\u2019s strategy to enhance cultural heritage assets through a distinctive managerial model<\/i><\/b><\/p>
MILAN--(BUSINESS WIRE)--Regulatory News:<\/p>
\nKaleon S.p.A. (\u201cKaleon<\/b>\u201d or the \u201cCompany<\/b>\u201d), a company linked to the Borromeo family and specialized in the management and enhancement of major artistic, natural and museum heritage assets for tourism purposes, listed on Euronext Growth Milan (Ticker: KLN) and Euronext Growth Paris (Ticker: ALKLN), announces that it has been awarded the management of the Castle of Vogogna<\/b>, located in the heart of the medieval village of the same name in the Verbano-Cusio-Ossola area, for a period of nine years.<\/b><\/p>
\nThe asset represents the first third-party property taken under management by Kaleon since its listing<\/b>, marking a significant milestone in the Company\u2019s development trajectory and in the implementation of its business model, which is based on the separation between ownership and management of cultural assets.<\/p>
\nThe award, secured following the Company\u2019s participation in its first public tender procedure, confirms Kaleon\u2019s ability to position itself as a qualified partner for public and private entities seeking to enhance cultural assets through managerial expertise and a long-term vision.<\/p>
\nLocated in the medieval village of Vogogna, in the Verbano-Cusio-Ossola area, just a few kilometres from Lake Maggiore and home to the Val Grande National Park, within a setting of significant historical, cultural and landscape value, the Castle \u2014 which is already open to the public and available for visits \u2014 represents a landmark with a strong territorial identity. Kaleon will further develop its potential through an integrated management approach, with the aim of strengthening its positioning as a cultural destination, expanding opportunities for public access and enjoyment, and contributing to the tourism development of the wider area.<\/p>
\nThe project provides for extensive promotion and communication activities, leveraging the Company\u2019s experience in building and positioning cultural and tourism brands. The Castle will become part of the Kaleon network, benefiting from its established commercial and digital channels, participation in industry trade fairs, partnerships with tour operators and OTA platforms and a marketing strategy designed to increase its visibility, appeal and ability to generate new visitor flows.<\/p>
\nIn support of this strategy, an integrated offering will be developed, including visitor reception and ticketing services, guided tours, educational activities, cultural events, light catering, a bookshop and dedicated merchandising, with particular focus on engaging the local community through partnerships with the surrounding area, initiatives for residents and activities aimed at schools and families.<\/p>
\nThe transaction is fully aligned with Kaleon\u2019s growth strategy<\/b>, which aims to expand its business both by strengthening the sites already in its portfolio and through the management of new third-party-owned properties in Italy and abroad. The Company\u2019s model, developed over more than forty years of experience in tourism and cultural management, seeks to preserve the historical and artistic heritage of the sites while promoting efficient, sustainable management centred on the visitor experience.<\/b><\/p>
\nWith the Castle of Vogogna, Kaleon expands its network of fortified historic sites, adding the new asset alongside Rocca di Angera and the Castles of Cannero, which opened to the public in 2025 following a major restoration project.<\/p>
\n\u201cThe management of the Castle of Vogogna represents an important milestone in Kaleon\u2019s growth path. This is the first third-party-owned asset to enter the Company\u2019s perimeter since the listing, an achievement that confirms the solidity of our model and our ability to place our expertise at the service of institutions, local areas and private owners, exactly as we had already done with Parco Pallavicino in 2017. Our objective will be to enhance the Castle while respecting its historical identity, helping to strengthen its appeal and generate new opportunities for cultural and tourism development for Verbano-Cusio-Ossola,<\/i>\u201d said Vitaliano Borromeo, Chairman of Kaleon.<\/b><\/p>
\nThis press release is available at Borsa Italiana S.p.A., at the Company\u2019s registered office and in the Investor Relations\/Price-sensitive press releases section of the website www.kaleon.com<\/a>.<\/p> \nFor the dissemination of regulated information, Kaleon uses the eMarket SDIR system managed by Teleborsa S.r.l., with registered office at Piazza Priscilla 4, Rome.<\/p> \nAbout Kaleon\n \nFor more informations: https:\/\/kaleon.com\/<\/a><\/p> \nKaleon S.p.A.<\/b> \nKaleon S.p.A.<\/b> \nBarabino & Partners<\/b> \nCarlotta Bernardi\n \nVirginia Bert\u00e8\n \nNewCap<\/b>