{"id":35439,"date":"2026-07-14T13:00:00","date_gmt":"2026-07-14T11:00:00","guid":{"rendered":"http:\/\/stocks-future.com\/?guid=ae6d235e9227f068b416c7b439823aa3"},"modified":"2026-07-14T13:00:00","modified_gmt":"2026-07-14T11:00:00","slug":"communication-is-top-area-of-improvement-for-60-of-flyers-infobip-reveals-how-agentic-ai-eases-travel-chaos","status":"publish","type":"post","link":"https:\/\/stocks-future.com\/?p=35439","title":{"rendered":"Communication is top area of improvement for 60% of flyers, Infobip reveals how Agentic AI eases travel chaos"},"content":{"rendered":"

LONDON--(BUSINESS WIRE)--As the summer holidays start and the travel industry grapples with continued disruption, a fundamental shift in travel disruption management is emerging.<\/p><\/a><\/a>

\nGlobal communications platform Infobip<\/a> has found that the airlines successfully navigating turbulence are replacing reactive broadcast communications with proactive, AI-first personalised omnichannel strategies.<\/p>

\nA report from the UK Civil Aviation Authority found that over 60% of passengers cite airline communications as the number one area that could have improved their experience during disruption1<\/sup>. While disruption is often unavoidable, the communication gap has become a primary driver of brand erosion. Passengers who are dissatisfied with communication say they will actively avoid certain airlines in the future, if they have the choice.<\/p>

\nInfobip points to a new standard in agentic AI and customer experience orchestration as the solution for preserving customer trust.<\/p>

\nJames Stokes, Head of Enterprise, UK & Nordics, at Infobip, said: <\/b>\u201cWe\u2019re seeing a move away from fragmented messaging toward coordinated, AI-driven ecosystems to resolve issues at scale. When a system can proactively offer a rebooking link or a lounge voucher via WhatsApp before a passenger even reaches the help desk, the disruption is managed before it becomes a grievance.\u201d<\/i><\/p>

\nKey pillars of this technological evolution include:<\/p>

    \n
  1. \nOmnichannel approaches<\/b> - moving beyond Email to high-engagement channels. With WhatsApp maintaining a 98% open rate compared to 20% for Email, airlines need to meet passengers on the platforms they use.<\/li>\n
  2. \nAutonomous resolution<\/b> - modern AI agents autonomously manage complex queries, such as rebooking flights or issuing hotel vouchers, allowing ground staff to focus on high-priority on-site logistics.<\/li>\n
  3. \nPersonalised context<\/b> - by leveraging unified customer data, communication systems can segment outreach based on loyalty tier or connection urgency.<\/li>\n<\/ol>

    \nThis strategy is already yielding measurable results. Infobip\u2019s partnerships across the UK and Europe, including work with Virgin Atlantic, have demonstrated that proactive AI engagement can increase online check-in rates by 11% and reduce customer care workloads by as much as 50%. By streamlining operations through these intelligent messaging layers, the industry is effectively turning travel chaos into a manageable, data-driven process.<\/p>

    \nAbout Infobip<\/b><\/p>

    \nInfobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation.<\/p>\n\n

    \n____________________________<\/sup><\/p>

    \n1<\/sup> Airline Communication with Passengers During Disruption (https:\/\/www.caa.co.uk\/publication\/download\/25554<\/a>)<\/p><\/td><\/tr>\n<\/table>

    \n\u00a0<\/p> Contacts<\/b>

    \nHighbury Communications<\/b>Sarah Penney\nspenney@highburycomms.com<\/a><\/p>

    \nInfobip<\/b>Wendy Schellens\nWendy.SchellensEXT@infobip.com<\/a><\/p>","protected":false},"excerpt":{"rendered":"

    LONDON–(BUSINESS WIRE)–As the summer holidays start and the travel industry grapples with continued disruption, a fundamental shift in travel disruption management is emerging.
    \nGlobal communications platform Infobip has found that the airlines succes…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-35439","post","type-post","status-publish","format-standard","hentry","category-infos-businesswire"],"_links":{"self":[{"href":"https:\/\/stocks-future.com\/index.php?rest_route=\/wp\/v2\/posts\/35439","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stocks-future.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stocks-future.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stocks-future.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stocks-future.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=35439"}],"version-history":[{"count":1,"href":"https:\/\/stocks-future.com\/index.php?rest_route=\/wp\/v2\/posts\/35439\/revisions"}],"predecessor-version":[{"id":35440,"href":"https:\/\/stocks-future.com\/index.php?rest_route=\/wp\/v2\/posts\/35439\/revisions\/35440"}],"wp:attachment":[{"href":"https:\/\/stocks-future.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=35439"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stocks-future.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=35439"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stocks-future.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=35439"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}