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<\/a><\/a>\nEntry period will open on May 20 through June 16 for what is quite possibly the most important role in racing for someone who still has a bedtime.<\/p>
\nThe Hot Wheels Tiniest Team Principal\u2122 was created for a leader who is obsessed with cars but cannot legally drive them, the kind of kid who treats track building like engineering, customization like a flex, and race day like everything is on the line. Starting today through June 16, parents or legal guardians can submit an entry video on TikTok or Instagram (see the Official Rules at mattel.com\/hot-wheels-f1<\/a>). Official winners will be announced on June 23.<\/p> \nEntries will be reviewed by a panel that knows a thing or two about racing, including:<\/p> \nParents or legal guardians of kids between the ages of five and ten are invited to show their child has what it takes make big decisions at 1:64th<\/sup> scale and represent the number-one selling toy in the world.<\/i>* One winner will be named the first-ever Hot Wheels F1\u00ae Tiniest Team Principal\u2122 for their country and step into a role that turns imagination into authority.<\/p> \nTed Wu, General Manager and Global Head of Vehicles and Building Sets at Mattel said, \u201cThe task is simple. We are looking for someone who builds, rebuilds, and takes on every challenge. A kid with strong opinions on what makes a car faster, cooler, and more fun. The Tiniest Team Principal might even take my job for the day\u2026 as long as I get it back.\u201d<\/p> \nSubmissions can include custom trackset builds, race predictions, original designs, or a passionate explanation of how they would run an F1\u00ae team. If they have ever rebuilt a track to make a loop bigger, argued passionately about which Hot Wheels is faster, or watched an F1\u00ae race before snack time, they are already overqualified.<\/p> \nThe grand prize winner will not just go to a race. They will show up with a title. The Hot Wheels Tiniest Team Principal\u2122 will receive:<\/p> \nJenson Button, 2009, FIA Formula One World Drivers\u2019 Champion, said, \u201cIn Formula 1\u00ae, the difference between winning and losing can come down to one decision. Kids make those kinds of calls every time they play with Hot Wheels. I know the Hot Wheels Tiniest Team Principal will keep the rest of the Paddock on their toes.\u201d<\/p> \nThe program is open to parents or legal guardians of children between the ages of five and ten. No experience required. Car obsession encouraged. Strong opinions expected. Fluency in \u201cvroom vroom\u201d preferred.<\/p> \nFor official rules, submission guidelines, and eligibility requirements, visit mattel.com\/hot-wheels-f1<\/a>.<\/p> \nAbout Mattel<\/b><\/p> \nMattel is a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie\u00ae, Hot Wheels\u00ae, Fisher-Price\u00ae, American Girl\u00ae, Thomas & Friends\u2122, UNO\u00ae, Masters of the Universe\u00ae, Matchbox\u00ae, Monster High\u00ae, Polly Pocket\u00ae, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world\u2019s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential. Visit us at mattel.com<\/a>.<\/p> \nAbout Formula 1\u00ae<\/b><\/p> \nFormula 1\u00ae racing began in 1950 and is the world\u2019s most prestigious motor racing competition, as well as the world\u2019s most popular annual sporting series. Formula One World Championship Limited is part of Formula 1\u00ae and holds the exclusive commercial rights to the FIA Formula One World Championship\u2122. Formula 1\u00ae is a subsidiary of Liberty Media Corporation (NASDAQ: FWONA, FWONK, LLYVA, LLVYK) attributed to the Formula One Group tracking stock. The F1 logo, F1 FORMULA 1 logo, FORMULA 1, F1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX, PADDOCK CLUB and related marks are trademarks of Formula One Licensing BV, a Formula 1 company. All rights reserved.<\/p> \n*Source: Circana, LLC, Retail Tracking Service, G10 (US, CA, MX, BR, SP, UK, DE, IT, FR, AU), Total Toys, Projected USD, Jan to Dec 2025 vs YA<\/i><\/p> \nMAT-W<\/p> \nPress Contacts:<\/b>\n
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